Nestle Plans New Strategy after Leaked File Shows Unhealthy Products

Find out how Nestle plans to work on a new strategy for its products.

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Global food giant Nestle said it was developing a new nutrition strategy after the Financial Times reported on an internal document showing that most of its food and drinks were unhealthy. Here we have got further details on it!

Nestle Plans New Strategy after Leaked File Shows Many Unhealthy Products

Global food giant Nestle said it was developing a new nutrition strategy after the Financial Times reported on an internal document showing that most of its food and drinks were unhealthy. Here we have got further details on it!  Nestle Plans New Strategy after Leaked File Shows Many Unhealthy Products  An internal presentation circulated among top executives earlier this year had revealed that more than 60% of Nestle’s mainstream food and drinks portfolio did not meet the “recognized definition of health”, the British business daily reported.  The presentation, seen by the FT, revealed that only 37% of Nestle’s food and beverages by revenues (not including products like pet food, baby food and specialized medical nutrition) achieved a rating of over 3.5 under Australia’s five-star health rating system.  Nestle, the owner of everything from chocolate to coffee and baby food brands, has for several years been reorganizing its activities to focus more on health and wellness as consumers increasingly snub frozen pizzas and sugary drinks.  The Swiss company has among other things been making a major push in vegetarian and vegan products. The Nestle presentation said, according to the FT:  “WE HAVE MADE SIGNIFICANT IMPROVEMENTS TO OUR PRODUCTS.”  But, it added:  “OUR PORTFOLIO STILL UNDERPERFORMS AGAINST EXTERNAL DEFINITIONS OF HEALTH IN A LANDSCAPE WHERE REGULATORY PRESSURE AND CONSUMER DEMANDS ARE SKYROCKETING”.  A Nestle spokeswoman told AFP the company was currently:  “WORKING ON A COMPANY-WIDE PROJECT TO UPDATE ITS PIONEERING NUTRITION AND HEALTH STRATEGY”.  She further added:  “WE ARE LOOKING AT OUR ENTIRE PORTFOLIO ACROSS THE DIFFERENT PHASES OF PEOPLE’S LIVES TO ENSURE OUR PRODUCTS ARE HELPING MEET THEIR NUTRITIONAL NEEDS AND SUPPORTING A BALANCED DIET.”  The initial focus, she added, would be on:  “ASSESSING THE PART (OF) OUR FOOD AND BEVERAGE PORTFOLIO THAT CAN BE MEASURED AGAINST EXTERNAL NUTRITION PROFILING SYSTEMS.”  That is just like the Australian system.  According to the FT, Nestle is aiming to unveil its new strategy this year. Quoting an unnamed person familiar with the situation, the paper suggested the company might drop products pushing down its health ratings such as confectionery items.  Want to add something to this write-up? Don't forget to share your valuable feedback with us!

An internal presentation circulated among top executives earlier this year had revealed that more than 60% of Nestle’s mainstream food and drinks portfolio did not meet the “recognized definition of health”, the British business daily reported.

The presentation, seen by the FT, revealed that only 37% of Nestle’s food and beverages by revenues (not including products like pet food, baby food and specialized medical nutrition) achieved a rating of over 3.5 under Australia’s five-star health rating system.

Nestle, the owner of everything from chocolate to coffee and baby food brands, has for several years been reorganizing its activities to focus more on health and wellness as consumers increasingly snub frozen pizzas and sugary drinks.

Details From Presentation

The Swiss company has among other things been making a major push in vegetarian and vegan products. The Nestle presentation said, according to the FT:

“We have made significant improvements to our products.”

But, it added:

“Our portfolio still underperforms against external definitions of health in a landscape where regulatory pressure and consumer demands are skyrocketing”.

A Nestle spokeswoman told AFP the company was currently:

“Working on a company-wide project to update its pioneering nutrition and health strategy”.

Nestle Plans New Strategy after Leaked File Shows Many Unhealthy Products

She further added:

“We are looking at our entire portfolio across the different phases of people’s lives to ensure our products are helping meet their nutritional needs and supporting a balanced diet.”

The initial focus, she added, would be on:

“Assessing the part (of) our food and beverage portfolio that can be measured against external nutrition profiling systems.”

That is just like the Australian system.

According to the FT, Nestle is aiming to unveil its new strategy this year. Quoting an unnamed person familiar with the situation, the paper suggested the company might drop products pushing down its health ratings such as confectionery items.

Want to add something to this write-up? Don’t forget to share your valuable feedback with us!

Wardah Farooqi
Wardah Farooqi has been working as a writer for 6 years. She also worked at Dunya News, Live Pakistan Magazine, and numerous local as well as international platforms. When she isn't writing, you can find her assisting people in bringing out the best!

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