Monitoring Desk: Exceptional similarities can be observed among several advertisement campaigns allegedly funded by India in Europe and North America in the year 2017/2018 and the one the PTI has launched recently in Europe and North America.
The first advertisement campaign against Pakistan was launched on November 15, 2017, in Switzerland and the United Kingdom by the so-called World Baloch Organisation by adopting the “Road Show” technique using transport painted with catchy slogans like “Free Balochistan” on black cabs in London. The same was launched in Geneva Switzerland.
The next powerful campaign was launched within 10 days titled “Free Balochistan” and “Save The Baloch People. Media reports confirmed that India spent Indian currency around 7 billion to fund these anti-Pakistan campaigns.
Related Story: India Spent Rs7b to Run anti-Pakistan Campaign
The second campaign was launched against Pakistan in Geneva, with a different propaganda technique in the first week of March 2018. The third major campaign was launched in December 2018 titled “Free Balochistan” and the target markets were the United States, the United Kingdom, and Switzerland. When some of the Balochi leaders surrendered to the government of Pakistan thereafter confirmed that campaigns were funded by India and they were used as just faces.
All previous campaigns targeted state institutions of Pakistan for establishing Pakistan as a country of “grave human rights concerns” where the state (allegedly) is subjugating the public through state violence. Advertisement companies were hired to launch “road shows” to establish that the world power must respond against Pakistan without delay.
Pakistanis abroad have made excellent use of remittance. In today’s digital age, trying to impose a media blackout can only succeed within Pakistan. With advanced technology and widespread access to digital media, it’s not possible to restrict the flow of information in the… pic.twitter.com/5v2UjowXhl
— Mazher PTI 🇬🇧 SMT (@Maz5918) June 10, 2023
The recent advertisement campaign launched by PTI had similar slogans and messages and a similar style of “road shows”. Using Deep Fake and Cheap Fake techniques, PTI is running campaigns in US and UK main cities but the only difference is that in previous ran campaigns funded by India, no local Pakistani individuals were at the front in recent campaigns PTI leadership and some Pakistani and dual national anchorpersons living abroad are promoting and allegedly planning these campaign. Moreover, social media platforms like Tik Tok, Twitter, Facebook, and others are extensively being used to spread these North American and European campaigns. Another similarity among all campaigns is the exceptionally high coverage of these campaigns in Indian media.