Ehsaas Rashan Riayat gears up before Ramzan

Ehsaas ProgramEhsaas Rashan Riayat gears up before Ramzan

ISLAMABAD, Pakistan: The Ehsaas Rashan Riayat programme is spreading fast particularly across Punjab, Khyber Pakhtukhwa, Gilgit-Baltistan, Azad Jammu and Kashmir (AJK) and Islamabad before the arrival of the holy month of Ramadan.

Currently, over 10,000 transactions per day are being conducted with Ehsaas subsidy disbursals going up everyday.


“As the month of Ramadan nears, Ehsaas Rashan Riayat is all geared up to meet increased expected demand from deserving families. More than 15,000 Ehsaas NBP Rashan Riayat locations are ready throughout the country where eligible families can shop. More Kiryana stores are being added on daily basis”, said Dr. Sania Nishtar in a press statement.

“Affiliated Kiryana stores can also be found nationwide by searching for the Ehsaas Rashan Riayat signboard at a store or by typing “Ehsaas” on Google map to locate the nearest locations”, she added further.

Eligible families are being informed of their eligibility through 8171 in a phased manner. Beneficiaries are purchasing for the upcoming Ramadan as this subsidy is a significant relief for the deserving families. They are making use of accumulated subsidies of three months (Jan-Mar 2022).

For those who have not used Rashan Riayat, the subsidy has not expired, and they can use their accumulated subsidy for the Jan-Mar period which amounts to up to Rs 3,000.

On the other hand, Kiryana retailers are looking at Ehsaas Rashan Riayat as an opportunity to scale up business and support the local community. They find Ehsaas NBP mobile Point of Sale App intuitive and easy to use. Prime Minister Imran Khan had announced the roll out of Ehsaas Rashan Riayat on March 7, 2022.

The Ehsaas Rashan Riayat programme includes 30% monthly subsidy on the purchase of three essential commodities—wheat flour, cooking oil, ghee and pulses. Rs 106 billion will be disbursed to 20 million eligible families which equates to 130 million people.

Ehsaas 8171 SMS service is currently open to register families for Ehsaas Rashan Riayat programme. Families with monthly income below Rs. 50,000 can register themselves by sending their CNIC number to 8171.

The Ehsaas Rashan portal ( is also open to register Kiryana retailers

Must read

Recent News

Passing Out Parade of Cadets held at PMA Kakul

The Passing Out Parade of Cadets of 149th PMA Long Course, 14th Mujahid Course, 68th Integrated Course and 23rd Lady Cadet Course was held...

Aurangzeb meets AIIB President & IFC Managing Director in Washington DC

WASHINGTON DC: The Finance Minister Muhammad Aurangzeb met with the Asian Infrastructure Investment Bank (AIIB) President Jin Liqun on the sidelines of the World...

USD to PKR: USD Dollar Rate in Pakistan Today – 20 April 2024

The US Dollar (USD) was being bought and sold at Rs 277.6 and Rs 280.35 in the Open Market against the Pakistani Rupee (PKR)...

Gold Price in Pakistan Today – 20 April 2024

On Saturday (April 20, 2024), the gold rate for one tola of 24-karat in Karachi, Pakistan, is Rs 242,600.000.It's important to note that gold...

The silence of Kashmir, and the dangerous falsehoods of democracy, development, peace

The Indian state has papered over the silence of the media to push through a false narrative of development, democracy, and progress in Kashmir,...