ABU DHABI, UAE: The Chief Executive of the Trade Development Authority of Pakistan (TDAP) Muhammad Zubair Motiwala visited Pakistan Pavilion at the ongoing Gulf Food Exhibition, Dubai Trade Centre on Thursday.
Applauding their efforts to help in promoting exports, the Chief Executive interacted with exhibitors during his visit to various stalls showcasing Pakistani products.
“We have specifically focused on enhancing our food and food allied items which is paying dividends in the form of substantial increase in our exports in this sector. Considering the ongoing trends, it is safely projected that our exports of food items will cross US$ 7 billion by the end of this financial year, which is in sharp contrast to about US$ 4 billion annual exports in this sector, previously,” emphasized Zubair Motiwala.
The Chief Executive said that enhancing exports of Pakistani products was the way forward to achieve economic prosperity and TDAP is contributing substantially towards this national objective.
“It is extremely encouraging to share that there is remarkable increase of 300 to 400% in the exports of sesame seeds this year. Exports of Pakistani rice will cross US$ 3 billion in comparison to about US$ 1.5 billion formerly,” underlined Motiwala.
The Chief Executive said that exporters with the assistance of TDAP are participating in Gulf Food for the last few years and it is heartening to share that the number of Pakistani exhibitors is increasing each year. He further said that participation of Pakistani exporters in the mega food exhibition is overwhelming.
During his visit, Zubair Motiwala met the Chief Organizer of Saudi Food and Commercial Director Events Management, Dubai World Trade Centre Jaffar Shubbe who showed keen interest for Pakistani products’ participation in the upcoming Fresh Fruits & Vegetables Exhibition.
Zubair Motiwala also held a detailed meeting with the organizing committee of Dubai World Trade Centre including the Commercial Director Events & Exhibitions Salima Dadla and Senoir Sales Manager Exhibitions Andrew Burman for allotting more space to Pakistan in the future exhibitions.
“I am here to meet our exhibitors and listen to their valuable input for further improvement towards increasing our exports. I am delighted to share that the Pakistani participants have received unbelievably good response from potential importers and investors at the exhibition,” said Motiwala.
A total of 100 Pakistani exhibitors are taking part in the ongoing Gulf Food festival of which 45 are sponsored by TDAP while others are participating on self-sponsorship basis.
The Chief Executive was also accompanied by Commercial Counsellor, Director General TDAP and other senior officials of Pakistan’s Diplomatic Mission in the UAE.
 Muhammad Zubair Motiwala visited Pakistan Pavilion at the ongoing Gulf Food Exhibition, Dubai Trade Centre on Thursday.){kind=link}