LAHORE, Pakistan: The Air Link Communication Limited (“Airlink”) has officially announced its leading partnership with Pakistan Super League (PSL) team Peshawar Zalmi.
The partnership was announced to the media on January 9, 2020 at Airlink’s flagship store in Xinhua Mall, Lahore by the Chairman Peshawar Zalmi Javed Afridi and the CEO Airlink Muzzaffar Piracha.
Airlink is proud to be one of the official partners of Peshawar Zalmi, intending to promote sporting activities and youth interests through passion points. Cricket has remained one of Pakistan’s greatest passions and Airlink is proud to be a part of this national obsession.
Speaking to the media at the announcement, Airlink CEO Mr. Piracha said, “We are thrilled to welcome International players in Pakistan who are determined to portray the softer image of Pakistan.” He added that, “It’s a pleasure to partner with a team which is the personification of bravery, enthusiasm, and passion among the people of Pakistan. Cricket is a game that brings together people from all backgrounds, working as a team and channelling all that passion into the game. Airlink will always stand with the champions of Peshawar Zalmi through thick and thin, as cricket has always been very close to the company.”
Reiterating the significance of the partnership, Javed Afridi, chairman of Peshawar Zalmi, said, “We are delighted to partner with Airlink. It is exciting to see how more and more reputable companies are lending their hand to cricket. Cricket has no doubt aroused a lot of passion in the country and we take pride in ourselves for managing the highest level of performance both on and off the field.”
Announcing Airlink as Peshawar Zalmi’s Leading Partner for PSL 5#HumZalmi #YellowStorm pic.twitter.com/fW0LKnnvib
— PeshawarZalmi (@PeshawarZalmi) January 9, 2020
The PSL is the largest sporting event in the country which fosters the talent of playing cricket. It has fulfilled the dreams of many young cricketers who dream of becoming the nation’s stars. Not only that, but it has also elevated the image of Pakistani cricket globally.
The fifth Edition of HBL PSL is scheduled to take place between February 20, 2020 and March 22, 2020.